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1,482 New Brands Advertised on Podcasts in Q4 2025 — A Signal Worth Watching

According to the recently released Magellan AI Q4 2025 Podcast Advertising Benchmark Report, 1,482 brands advertised on podcasts for the first time in Q4 2025 alone, based on an analysis of close to 100K episodes  …
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How Quickly Do Podcast Listeners Respond to Ads?

The answer may surprise you. Some podcast listeners take action within minutes or hours of hearing an ad. Others convert days, weeks, or even months later. This range isn’t a flaw in podcast advertising –  …
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